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You Must Make Entrepreneurship Look Pretty Good
Despite the threat of a recession, business owners feel optimistic and more are signing up for the journey every day.
Hello! This is your SmallTLK Mid-Week Motivation email! (AKA - Your weekly pep talk!) Just a few things to remind you why you do what you do!
Things may be better than they seem. You’ve probably seen the many (many!) surveys reporting small businesses are worried about a recession. Maybe you are, too. But, guess what? Despite those surveys, 65% of small business owners say the prospects for their own business are looking pretty good for 2022. That tells me things may not be as bad as they seem.
Small Business Ownership Is a Hot Job! Despite those recession concerns, a lot of people are still looking to be their own boss. While new business filings have fallen off from their pandemic highs, small business ownership is still something lots of people are striving for. In June of 2022, there were 410,000 new business filings, according to the U.S. Census. That’s from 296,000 in June 2018. You must make it look good!
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You’ve got a competitive edge: What have you got that bigger companies don’t? Exactly what millennial workers want: meaning and purpose. Your passion for what you do is your biggest asset when hiring. Make sure you make the most of it.